Bouygues Telecom
To mark its 30th anniversary, Bouygues Telecom sought to celebrate its history through a participatory and unifying work of art, conceived as a vibrant tribute to its employees. The goal of this custom commission was to tell the story not only of the evolution of a cutting-edge technological network, but above all of the human journey and the deep bonds that make it possible every day. By placing the strength of the collective, connectivity, and the company’s regional roots, through its various campuses and hubs, at the heart of the narrative, Bouygues Telecom reaffirms its fundamental mission: to put technological innovation at the service of human relationships and connections.
Artpoint commissioned artist Luke Conroy to create a digital video collage, built from his interpretation of the company’s 30-year history, Bouygues Telecom’s historical archives, and visual contributions from employees. The work unfolds in several chapters: it opens with the Technopole and connected infrastructure, the symbolic heart of the network, before travelling through the different regions and campuses, capturing their local identities and everyday life. Unveiled during an anniversary day dedicated to employees across the country, the work has since become an integral part of the group’s communications.
Luke Conroy
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