YAK

France

Yacine Aït Kaci is a digital artist, ambassador, and specialist in Sustainable Development Goals (SDGs). He has been working in culture and innovation for over 25 years. Yacine is recognized as an international pioneer in digital arts. After creating the first digital content (CD-ROM/DVD-ROM) for the Centre Pompidou (1997), Yves-Saint-Laurent (1998), and the Louvre (1999), he founded the art and innovation collective Electronic Shadow (2000). They invented and patented 3D Video mapping (2003) and received numerous prestigious awards, such as Ars Electronica (2004), Laval Virtual (2004 and 2005), and became the first Europeans to win the Grand Prize in Art at the Japan Media Art Festival (2005). After numerous shows, exhibitions, and innovative projects, attracting hundreds of thousands of people, Electronic Shadow had a retrospective at the Granet Museum in Aix-en-Provence under the name “FUTURÉALISMES. In 2011, Yacine developed a new artistic project that gained global success beyond the cultural scene: ELYX. ELYX proved that a fictional character can have an impact in real life through the hybridization of the real and the virtual. ELYX became widely famous worldwide for its joyful, universal, and non-verbal language and became the first and only digital ambassador for the United Nations. In 2015, ELYX embodied both the Paris Agreement and the Sustainable Development Goals from their inception. In addition to culture and innovation, Yacine also became a specialist in societal transitions and change management, leading him to establish the ELYX Foundation in 2018 with Adeline PILON, an entrepreneur specialized in Art and Tech.


His approach to strategy and communication is about bridging cultures: the cultures of the world and also cultural forms, placing non-verbal communication at the core of his approach. In 2024, the ELYX Foundation, in partnership, launches a coalition of stakeholders around a new project between art and impact : Archipel.


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Archipel: Oceana

Archipel_Oceana_YAK_AI.mp4

Dans une époque où les frontières entre le réel et le fictif se brouillent, la série Archipel | Genesis devient une métaphore puissante des défis que nous traversons. Comme l’explique Yacine Aït Kaci lui-même :


« L’idée d’Archipel est née d’une réflexion profonde et d’une métaphore que j’explore depuis longtemps. La forme actuelle remonte à 2020, au moment de l’émergence du Metavers, que j’ai beaucoup investigué.(…) L’Archipel incarne l’idée d’un réseau décentralisé : des fragments, des îles, qui se connectent pour créer un tout cohérent. C’est aussi ainsi que fonctionnent les intelligences artificielles génératives, qui assemblent des fragments pour produire une œuvre unifiée. En 2022 et 2023, face à la montée des crises et à l’effritement du multilatéralisme, la métaphore a pris une résonance nouvelle : celle d’un monde à réinventer, où chacun, depuis son île, contribue à recréer un archipel collectif. »

Chaque île suspendue, réalisée à l’aide d’algorithmes d’IA générative, incarne les tensions entre isolement et interconnexion, entre altérité et unité. Ces paysages numériques sont à la fois des rêves utopiques et des mises en garde des grands bouleversements qui menacent la planète.


Yacine Aït Kaci s’appuie notamment ici sur le concept de « post-réalité », et s’appuie sur des techniques issues de médias immersifs et de l’IA, non pas pour tromper le public, mais pour lui révéler des vérités profondes. Ces « vraies fausses » îles confrontent le spectateur à ses propres croyances et à la perception d’un monde en constante et profonde redéfinition.

technique

ai

format

portrait

duration

00:59

year

2024

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More on digital art

Generative art
Generative art refers to a way of creating artworks using an autonomous system. In digital art, these are usually generated from code and algorithms created by the artist, often with certain predefined parameters or systems. Although these parameters guide the final outcome of the work, generative art is generally a surprising way to create artworks, as the results are often unexpected and the number of possible outcomes can be infinite.
AI
AI art is a branch of generative art that uses artificial intelligence. Unlike other generative artworks, AI artworks use specific complex algorithms and models derived from machine learning. The most common methods for creating AI art today are GANs (generative adversarial networks) or proprietary prompting platforms such as ChatGPT, Sora, Midjourney, or Dall-e.
3D
3D art uses 3D software such as Blender, Cinema4D, Houdini, or video game software such as Unity to create works of art. In 3D works, artists can either arrange assets (the 'objects' in a 3D artwork or world) that they have created themselves or purchased from other creators to create elaborate environments and scenes (an approach to 3D art called 'set dressing'), or specialize in sculpting, which involves creating their own objects and assets.
Photogrammetry
Photogrammetry is a specialized 3D technique that allows 3D objects to be created from numerous photographs taken of an object or scene from multiple angles. These photos are then compiled to determine the specific positioning, shape, and dimensions of the object in space, and then converted into a 3D model. Initially developed for engineering and urban planning, photogrammetry has become a way for artists to produce extremely accurate 3D models from real-life images.
Collage
An extension of the traditional, plastic approach to collage, digital collage involves searching for and cutting out multiple images, extracting them from their original context, and recomposing them in a new arrangement to create a work of art. Artists can use their own photographs or find images on the internet.
Illustration
Digital illustrations are created using software such as Adobe Illustrator, Photoshop, or Procreate. As with drawing on paper, the artist uses a stylus to sketch a figure or object, usually on a tablet, to construct a scene or artistic universe. Unlike traditional drawing methods, digital illustration is much more forgiving, as mistakes can be easily corrected and drawn elements and objects can be easily moved around within a scene.
Video
Video artworks primarily use a recording camera, but may sometimes include additional post-processing or editing to distort, modify or add additional elements to the image. Some artists use state-of-the-art recording equipment to create macro zoom-ins or time lapses, privileging fidelity to the subject matter. Others use additional softwares to significantly modify or warp the video, creating an alternative perspective on the world that surrounds us.

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