portrait
3d
00:40
2024
Based in Amsterdam, Jeroen Leon is a digital artist who has developed his own unique approach to 3D visualizations, blending art direction with digital creation. His approach involves distilling the tension between nature and humanity into surreal and colorful dimensions, inviting the viewer to momentarily step outside the ordinary into spaces where intuition guides, where meaning is slowly revealed, and where the unknown seems strangely familiar. Through dreamlike landscapes, he explores the limits of perception by weaving conceptual threads drawn from reality: physical distance, tangibility, and limiting beliefs. Each work reveals invisible connections between imagination and reality, encouraging the viewer to question their perspectives and immerse themselves in unexpected dimensions.
Jeroen Leon also creates projections exhibited in cities such as Hong Kong and New York. His freelance work as a designer and artistic director has led him to collaborate with international brands and institutions such as Lotus Cars, Polestar, Under Armour, Heineken, IKEA, Nike SB/Rufus, and the Moco Museum in Amsterdam.

Nature is a language I return to often in my work. I select grasses and flowers with great attention. They are not background detail. They are texture, rhythm, and feeling. They shape the atmosphere as much as any structure. Even the skies carry a personal history. Many come from photographs taken by friends, family, or myself. They are real skies that existed at specific moments, seen by someone, felt by someone. When they appear in my work, they bring a trace of that moment with them. A memory, quietly embedded into something new.
These symbols are part of a larger intention. I want to create spaces that are not only visually immersive, but emotionally open. Spaces that suggest rather than declare. Spaces that ask the viewer to find their own place within them.
3d
portrait
00:40
2024