Enter Artpoint

Use email address

Connect your wallet

Art on screen

Art experiences

Brand collaboration

Projects

About

Let's talk

Articles

Enter Artpoint

Use email address

Connect your wallet

The sea in a B&W world #2

Franck Lefebvre

The sea in a B&W world #2

Video
Nature

Here is a collection on the magnificent shores of Corsica. I've been roaming this island for years without ever tiring of it. These images were captured in 2013 and 2014, and a simple "Black&White + color" treatment in 2026 suddenly reveals the incredible aesthetic of these wild, miraculously preserved landscapes. It creates a visual shock in 3 steps:

1) The power of the midday sun creates an intense color in this turquoise sea. The B&W around it makes it look artificial, supernatural, and yet this blue is real and was not modified in post-processing.

2) The Black & White handles the rest. It creates emotion by concentrating the gaze on equally powerful elements. It creates striking contrasts with the hard, vertical light of the midday sun. It pushes the eye to further analyze the structure of the image through its lines and perspectives, and encourages it to read the textures of wood, stone, and clouds more precisely.

3) Finally the natural movement of the elements calls out to us: by what magic can a creative landscape photograph come to life? The subtlety and harmony of the movements carry us away completely.

format

landscape

technique

video

duration

01:57

year

2026

Transport

Franck Lefebvre

France

Born in 1978 in Lille, Franck Lefebvre grew up with a passion for nature and pursued higher education in the management and conservation of natural areas before working in lighting design for the performing arts. But he eventually began to miss the great outdoors, and in 2009 he conceived a new concept at the intersection of his passions for the world’s landscapes, light, and the performing arts: World Video Art. Together with his wife Florence, he founded a production company, Atmosphere Video, and embarked on a research process focused on landscape photography, the management of natural light, long-exposure video techniques, and color correction. In his view, nothing is ever a sure thing: he has often had to return, time and again, to capture the right light, at the right moment, in the right season. His works are thus characterized by “living photographs” filmed in 4K UHD at 50 frames per second—twice the standard film frame rate— lasting five to ten minutes to faithfully reproduce the random and perpetual movements of natural elements, accompanied by a stereo soundtrack captured on location and recorded in RAW format to come as close as possible to human visual perception.

For more than ten years, Franck Lefebvre has traveled across Europe, from Greece to Iceland, in search of rare landscapes and unique lighting conditions: a quest that culminated in 2021 with the launch of his first collection, comprising more than sixty works selected from over a thousand video recordings, representing more than 100 TB of raw footage. Seeking to capture the full diversity of the world, he has organized his collection into several distinct chromatic universes, each with its own unique atmosphere. His creations have since been incorporated into prestigious interior design projects, appealing to architects as well as professionals in the healthcare and hospitality industries, for whom these vivid and soothing “living paintings” transform hotels, spas, restaurants, waiting rooms, and corporate spaces into places of visual and auditory relaxation.

The sea in a B&W world #2

technique

video

format

landscape

duration

01:57

year

2026

Transport

WANT TO BRING ART INTO YOUR SPACE?

More on digital art

Generative art

Generative art refers to a way of creating artworks using an autonomous system. In digital art, these are usually generated from code and algorithms created by the artist, often with certain predefined parameters or systems. Although these parameters guide the final outcome of the work, generative art is generally a surprising way to create artworks, as the results are often unexpected and the number of possible outcomes can be infinite.

AI art is a branch of generative art that uses artificial intelligence. Unlike other generative artworks, AI artworks use specific complex algorithms and models derived from machine learning. The most common methods for creating AI art today are GANs (generative adversarial networks) or proprietary prompting platforms such as ChatGPT, Sora, Midjourney, or Dall-e.

3D art uses 3D software such as Blender, Cinema4D, Houdini, or video game software such as Unity to create works of art. In 3D works, artists can either arrange assets (the 'objects' in a 3D artwork or world) that they have created themselves or purchased from other creators to create elaborate environments and scenes (an approach to 3D art called 'set dressing'), or specialize in sculpting, which involves creating their own objects and assets.

Photogrammetry

Photogrammetry is a specialized 3D technique that allows 3D objects to be created from numerous photographs taken of an object or scene from multiple angles. These photos are then compiled to determine the specific positioning, shape, and dimensions of the object in space, and then converted into a 3D model. Initially developed for engineering and urban planning, photogrammetry has become a way for artists to produce extremely accurate 3D models from real-life images.

Collage

An extension of the traditional, plastic approach to collage, digital collage involves searching for and cutting out multiple images, extracting them from their original context, and recomposing them in a new arrangement to create a work of art. Artists can use their own photographs or find images on the internet.

Illustration

Digital illustrations are created using software such as Adobe Illustrator, Photoshop, or Procreate. As with drawing on paper, the artist uses a stylus to sketch a figure or object, usually on a tablet, to construct a scene or artistic universe. Unlike traditional drawing methods, digital illustration is much more forgiving, as mistakes can be easily corrected and drawn elements and objects can be easily moved around within a scene.

Video

Video artworks primarily use a recording camera, but may sometimes include additional post-processing or editing to distort, modify or add additional elements to the image. Some artists use state-of-the-art recording equipment to create macro zoom-ins or time lapses, privileging fidelity to the subject matter. Others use additional softwares to significantly modify or warp the video, creating an alternative perspective on the world that surrounds us.