Laura Shepherd is a multidisciplinary artist, designer and creative director based in London. Coming from an artisan creative environment, she deliberately switched from material to digital in 2012. Her digital sculpture takes the form of still life photographs, graphic animations on screen and, more recently, augmented and virtual reality (AR, VR) experiences. Her inspirations range from material objects that tend towards decorative arts and product design, to abstract and ethereal experiences that stimulate emotions. Her artistic process moves between dimensions and realms, mixing realities to absorb and sometimes confuse the viewer.
Laura's work is less an exploration or study than a spontaneous reaction and expression of observations about contemporary society and culture. Anthropological, philosophical and informed by various systems of esoteric ideas and beliefs, her work presents a distinctive perspective on modern life. The aesthetics are inspired by the nature of Art Nouveau and the intense experience of psychedelism of the 60s, to create high definition renderings close to contemporary design.