Conveying a message sometimes means aiming straight for the heart. The Light and Fun artworks all have in common a creative, dynamic and pleasing “je ne sais quoi”. What could be better than a feeling of joy and lightness when discovering an artist's work?

Digital art has often been confined to a niche in the international art world. In this collection, digital artists take inspiration from art history, either by re-interpreting renaissance and classical masterpieces, or by reimagining what the white cube gallery space could look like in a digital era. In so doing, digital artists reinterpret how we construct and read art history, but also stake their place in the canon of art.

Is gaming a sub-part of digital art? It is hard not to think so... Video games exist primarily in the digital realm, using the same tools, platforms, and technologies to create immersive experiences. Game designers and developers work together to craft worlds, characters, and experiences, much like filmmakers or painters would do. Video-games might even have a step ahead - they are, in essence, interactive.

Blue is, above all, the color of the sky, then of the sea where it is reflected. It evokes infinity and escape, opening a window to distant horizons. It is associated with serenity, melancholy, or dreams. In short, blue is inspiring, prompting contemplation and introspection. As a color far from the warmth of bodies and the material world, the works in the Blue collection invite a mental stroll, an inner journey where the mind can wander and find itself.

Ah, love… can we still talk about it without repeating what the greatest authors in history wrote much better than us ? Yes, of course, because even though love might be the most universal experience of all, it’s also the most singular. Each love, each love story, each love language is unique - therefore the topic is boundless, and has steadfastly gone through art history since neolithic paintings. Nowadays, digital tools allow artists to reinvent it and rethink once again its modes of representation ; but they also allow them to question how the modern era, especially technology itself, has transformed our relationships…

Through their travels and encounters, photographers capture moments of life. With a glance, a movement, portraits come to life to leave us dreaming of the precise moment when the photograph was taken: what happened right before, and what will happen next? What is the destiny of these portraits depicted through the camera? The characters, immortalised in a static setting, abandon us to our own reflections. Entangled in introspection and questioning our senses, everything is left to the imagination. Images, sometimes digitally reworked, surprise and question every gaze; the photographer’s, like the model’s, merge and intertwine to depict deep emotions liberated by the ultimate gaze, that of the spectator.

Throughout history and across mediums, artists have employed light to enhance the emotional resonance and visual impact of their works. Sculptures rely on light and shadows to define and accentuate their form. Renaissance chiaroscuro sees painters exaggerating contrasts in light to convey emotion and drama. Light is even used as a symbol of divinity, be it through painted rays or the actual reflection of light on metallic surfaces.

The development of digital technologies has engendered a new relationship to light: when the opaque canvas is substituted for the lit-up screen, light becomes the very medium artists work with. No longer is it anchored to a physical source or limited by the laws of physics. The artists in this collection explore the seemingly endless possibilities of this new medium, creating innovative compositions that were inconceivable before the digital age.

The question of the cohabitation between humanity, nature and technology in the present and future era is a subject that many digital artists address in their practice. As our lives become increasingly digital, the question of the human impact of these developments on the environment, the migration to a digital rather than a natural world, or the imagining of alternative universes where the world is in a utopian state of harmony between nature and its inhabitants becomes the central topic for many artists.

Childhood is a recurring theme in art, serving as a canvas that captures the essence of innocence, wonder, and the fleeting nature of youth. Artists presented in this collection have sought to immortalize the magic of childhood through their creations, using various digital tools to evoke a sense of nostalgia and introspection. Childhood in art often becomes a symbol of untarnished potential, a time when imagination knows no bounds and the world is a vast playground of discovery. Whether portrayed through idyllic landscapes, cartoon characters or childish objects, the theme of childhood serves as a universal reminder of the precious, transient nature of youth, inviting viewers to reflect on their own journey from innocence to experience.

Not surprisingly, the way the internet has changed our culture is a central topic for many digital artists. Some artists take a nostalgic approach to the early internet icons and symbols of the 1990s and early 2000s, while others are interested in the power of the blockchain and how it is shaping a new digital art market. This collection demonstrates the various methods and techniques through which artists explore internet culture. Through art made with code, by exploring the glitch, in making references to the blockchain or through exploring how our lives and bodies are increasingly entwined with technology, these works go back to the essence of the influence - good or bad - of the internet on our lives today.

The art of sculpture is above all a history of techniques. Modelling, cutting, casting, drawing, depending on how the earth, metal, wood or stone is worked...
But by practising sculpture in a virtual space, artists open up a new world of possibilities. Both the material and the techniques used to do so are freed from the prosaic considerations of reality: gravity, temperature, fragility... and give free rein to their imagination to create impossible statues with strange properties, such as malleability.
However, digital sculpting is not as radical a break with the history of sculpture as one might think: on the contrary, we observe among many digital sculptors a renewed interest for its past and especially for ancient sculpture, which continues inspire artists over centuries.

In this collection, artists draw inspiration from the aesthetics and symbols of Japan to create visions that are at once poetic and contemporary. From the fleeting bloom of sakura to the majesty of Mount Fuji, from the timeless grace of geishas to the elegance of kimonos, each piece reinvents Japan’s landscapes and traditions. Temples glow with light, Kyoto’s backstreets become dreamlike scenes, and even sushi takes on the role of a graphic motif. Using digital tools such as Artificial Intelligence, 3D, and collage, these works capture the essence of Japan while taking it beyond reality.

Fashion depicts a lifestyle that is desirable, enviable, chic and experimental. By capturing these themes through their practices, artists explore how fashion trends influence our culture and social relationships. As our society becomes increasingly digital, artists also explore and envision what fashion might one day look like in the metaverse.

This collection, “Reinventing Painting”, is a two-way street. On the one hand, it focuses on the ways in which digital art rethinks the very medium of painting, its tools, brushes, pigments, providing them with properties that are impossible in the real world: watercolors ripple, become three-dimensional, brushstrokes come alive and dance…

But these tools also question, transform and reinvent the heritage of the history of painting. Far from being disconnected from it, digital art questions and draws inspiration from its past, as art has done since Antiquity. Within this collection, the Mona Lisa smiles, Van Gogh’s clouds spiral and Friedrich's Wanderer transports himself into a futuristic city, while Benjamin Bardou attempts to reveal the infinite possibilities contained in the painting “through touches” of the late 19th century.

It’s undeniable: blockchain technology and NFTs have built, for the first time, a viable market for digital art, providing scarcity and value to digital artworks that are otherwise replicable. Associating digital art to NFTs has resulted in ‘Web3’, the next generation of the internet where what we consume online can not only be read and interacted with, but also owned in a decentralised fashion on the blockchain. Web3 has resulted in a unique subculture on the internet that values freedom, decentralisation and a close-knit community. However, NFTs and cryptocurrencies are also notorious for innumerable scams and pyramid schemes. Digital artists don’t shy away from these two extremities. In fact, in their work, they explore all the various and contradicting facets of Web3, using it as primary subject matter to envision promising futures for a more equitable internet and society on the one hand, or a dystopian futuristic work where greed has corruption reign on the other.

This collection celebrates jewelry in all its forms. It combines the fascinating beauty of jewels from yesteryear with the futuristic aesthetics of high-tech creations. Virtual artists chisel pixels and vectors, sculpting light to reinvent the age-old codes of goldsmithing. From avant-garde adornments to more abstract but equally scintillating compositions, jewelry in the age of digital art offers an infinite horizon of possibilities.

Have you ever wanted to attend a party with a penguin or be showered with a thousand rainbow-coloured hearts and stars? Inspired by pop art, street art, bright colors and the celebration of life, these works are a breath of fresh air and a moment of joy in our daily lives. These works can be enjoyed on a particular day - a birthday, an anniversary, the start of a new year - but can also be enjoyed daily as an encouragement to see the positivity and playfulness in life.

The Tom Wesselmann exhibition presented in winter 2024-2025 at the Fondation Louis Vuitton celebrates pop art, the emblematic movement of the 1960s inseparable from American visual culture. Rejecting traditional art conventions, pop art has redefined the boundaries of creation by making art inseparable from everyday life, integrating industrial techniques, prefabricated materials and mass-market objects. Through figures like Andy Warhol and his Campbell’s Soups or Roy Lichtenstein and his vibrant color comics, this artistic movement has questioned the status of the work of art while capturing the spirit of its time.
This matter of the nature of the work of art remains central today, especially through digital art, which pushes the limits of creative processes thanks to new technologies. So it’s no surprise that digital art is taking on the legacy of pop art, adopting often joyful, sometimes repetitive shapes, colors and patterns, while drawing inspiration from the visual codes of mass distribution or everyday objects. But, like pop art, behind an apparent lightness, these works also question deeper issues, such as our relationship to overconsumption or the omnipresence of technologies in our lives.
Thus, pop art and digital art dialogue through the decades, helping us to reinvent our view of the contemporary world.

The vigor of youth is characterized by an insatiable curiosity, an unyielding spirit, and an unwavering passion for exploration. Young souls pulsate toward boundless possibilities The dynamic nature of youth manifests in the eagerness to embrace challenges, the resilience to bounce back from setbacks, and the relentless drive to carve out unique paths in the world. It is a time of exuberance where enthusiasm knows no bounds. Youth, in its essence, is a dynamic force, a kaleidoscope of vibrant aspirations, and a testament to the ceaseless vitality that defines the journey of growth and self-discovery.

Design has often had close ties with fine art. In digital art, where many artists first begin their careers as graphic or web designers, the link between the two seem closer than ever. In this collection, artists explore interior spaces in the context of design and fine art. Using AI, 3D technology, or even collage, each artist approaches interior design in a different way, whether it is constructing a hyper-realistic dream-like space, or interpreting an interior within the metaverse.

The sky is no longer just a backdrop — it’s a playground, a vantage point, a destination. In this collection, artists explore the aerial element in all its forms — drifting clouds, soaring paper planes, surreal levitations, or dreamlike scenes unfolding far above the ground. Sometimes contemplative, sometimes playful, these artworks give the sky a new kind of movement and meaning. We gaze at it, follow it, dream through it. What if everything began… up there?

The immersive and emotional quality of digital art, coupled with its ability to depict visions of the world that cannot be experienced in reality, is already a form of escape for many viewers. Through the lens of travel, artists can create scenarios and worlds that allow viewers to escape the everyday and immerse themselves in a new adventure.

What does music look like? Although many artists throughout the history of art have drawn directly from this intangible creative expression to create their works, capturing the sentimental and rhythmic notions of music is a challenge. Digital art offers a unique opportunity to rectify this dilemma, as artists incorporate the sound waves and decibels of music directly into the code they use to create generative artworks. Elsewhere, artists are taking the creative spirit of music and rendering it directly into figurative works, conveying the emotional magic that music can create.

It has become more and more obvious that our planet has an expiration date. The only solution is for people to come together and change the way they live and treat their environement. Waste management and upcycling is no longer a choice but a necessity. Through the use of digital tools, artists create environments that move us and speak to our emotions in order to build a sense of urgency. Their artworks show us either what our world would look like if we don't do anything or they imagine places where nature is magnified because we took care of it. These artworks invite us to take immediate measures to solve environmental issues before it is too late. The clock is ticking and artists are here to remind us of this fact.

Artists of this collection play with faces. Whether to enhance, distort or reinvent them, the face is the primary vector of human emotion. The digital palettes applied to them explore and amplify this expressiveness, transforming each face into a unique and captivating work of art.

In ancient times, the Greeks revered fire as a divine element and had the tradition of maintaining a perpetually burning fire in front of significant temples. It was the case at the sanctuary of Olympia, where the Ancient Olympic Games unfolded. A Flame continuously flickered on the altar dedicated to the goddess Hestia, while fires were also kindled on the altars of Zeus and Hera. In the present day, the purity of the Olympic Flame in modern Games is upheld. It continues to embody the ideal of peace and unity among nations and serves as a herald for the forthcoming Games.

Explore the depths of the forest in this lush collection of artworks. Through differing techniques, our artists play with perspective, depth, and even imagine surreal renditions of what a forest is in this collection of works. The forest, often enigmatic and a site for folklore, is here given an additional layer of magic or mystery through digital tools such as Artificial Intelligence, 3D, AR and collage. Do you dare enter the depths of the woods?

Let yourself be captivated by the winter magic with the "Let it snow!" collection. With ingenuity, artists explore the textures, patterns and colours of winter and Christmas, to revive our childhood memories and celebrate the magic of Christmas! Through their endless loops, playful animations, or amazing collages, they capture the enchanting spirit of the season, evoking the irresistible need to walk through snowy landscapes. This collection embodies the spirit of winter, transporting spectators into a universe where snowflakes dance and the joy of this period is revealed through tender and nostalgic artistic creations.

This collection explores the fragile threshold where bodies, objects, and hybrid beings escape the ground to inhabit a state of suspension. Defying the laws of gravity, they drift between sky and earth, never fully belonging to either. In this in-between, materiality is questioned: forms become lighter, uncertain, as if about to vanish or transform. Sometimes the experience is soothing, we can experience a sensation of release, of weight lifted. Other times it unsettles, evoking instability, vertigo, or the fear of falling.

Whether still, in a precarious equilibrium, or caught in a subtle rise or descent, these entities inhabit a mysterious limbo. The air itself becomes a stage for tension and wonder, where levitation reveals both the serenity of lightness and the disquiet of losing one’s anchor.

It is often said that the possibilities are endless in digital art. We therefore frequently see artists diving into the depths of their imagination, their subconscious or their dreams to create fantastic and surreal worlds that transport the viewer into another universe. In this selection, one encounters tree-sized mushrooms, space flowers, floating neon rocks and landscapes that are born from the imagination of Artificial Intelligence. Through 3D, code, and digital collage, these artists allow the viewer to plunge into their own dreams and subconscious and encourage limitless creativity.